Intro: Create your own marketing materials

Applying the “do-it-yourself” approach to marketing materials can help you save money, make an impact, and gives you complete control over how your business is represented.

Making your own marketing materials, including business cards, brochures, and flyers, offers a variety of benefits:

Flexibility:Transform your business identity whenever you need to—without being stuck with 1000 extra business cards.

Savings:Avoid costly print shops by creating marketing materials yourself with the help of an HP printer.

Impact: Even a one-person business can appear to have the muscle of a dedicated marketing department

Customization: Customizing your marketing materials lets you reflect the unique qualities and style of your business.

Convenience Need a large number of brochures or flyers at the last minute? No problem when all the necessary resources are right in your own home or office.

The HP Officejet 7500A Wide Format Printer allows you to print laser-quality text, professional color pages, and high-quality photos in sizes ranging from 3" x 5" to 13" x 19".

Before you can start creating your own marketing materials, you’ll need the right printer. Consider an HP wide-format printer for high-impact prints in a range of sizes and formats that you’ll need

What they offer:

• Impact. Make a big splash (without the big price tag) with large, full-color, borderless marketing materials.
• Variety. Create a range of professional-quality materials, including 11" x 17" posters, tri-fold brochures, and two-sided 8.5" x 11" booklets. Learn more about choosing paper for your wide-format marketing needs.
• Convenience. You can also use your wide-format printer to print everyday documents quickly and efficiently.

Get Started

• Find out more about Wide-format printing for high-impact marketing.

HP has a wide selection of paper for a variety of business printing needs.

Once you’ve found the ideal printer for creating your marketing materials, you’ll need to choose the most appropriate HP Paper to print them on.

What it offers:

• High-quality results. HP papers are especially engineered to work together with HP toners and inks to deliver prints featuring fade resistance, bolder blacks, and more vibrant colors.
• Selection. Choose from a range of finishes, weights, and sizes to find the perfect HP paper for all your tasks

Get started:

• Learn how to select the best paper for any job.

The large touchscreen on HP printers, like the HP Officejet Pro 8600 Plus , makes it easy to navigate HP Print Apps and traditional printer functions.

Most HP printers are equipped with built-in wireless networking, HP ePrint mobile printing capability, and HP Print Apps. These revolutionary printers make printing more convenient than ever

• Find ready-to-use templates for marketing materials and other business forms through HP Business Print Appslike Biztree Docs. ¹
• With HP ePrint mobile printing, you or your colleagues can e-mail files to a Web-connected printer from any device with e-mail capabilities.²
• Upload documents from your printer to a cloud server, and pull them directly from the server to your printer for fast reprints—no PC needed.

Choose from a number of stylish business card templates at the HP Creative Studio for business.

A business card is the simplest way to promote your business or service and is the first marketing material you’ll want to create. HP makes it easy with online resources and a range of templates.

What it offers:

• Savings. Avoid costly print minimums and save money by only printing the number of business cards you need, when you need them.
• Choices. At the HP Creative Studio for business, you’ll find an assortment of stylish, easy-to-customize, free business card templates.

Get started:

• Learn how to Design and print your own customized business cards.

Use HP Brochure and Flyer Paper for colorful, high-quality marketing materials.

Once you’ve made your business cards, expand your collateral to include brochures and flyers that you can customize and print yourself using free, matching templates from HP.

What it offers:

• Control. Manage the way your business is represented by choosing the exact look and feel of your promotional materials
• Efficiency Prevent waste by printing only what you need.

Get Started

• Learn how to Design and print flyers and brochures.